MCA – Merchandising Consultants Associates is a leading Canadian third‑party retail services provider, delivering end‑to‑end retail execution solutions for consumer-packaged goods (CPG) companies, manufacturers, and retailers. For decades, MCA has been committed to helping clients Win the Shopper and Own the Shelf through executional excellence; providing premier merchandising, data collection, auditing, and in‑store execution services across the country.

Complementing this operational expertise is IRIS Retail Technologies, MCA’s proprietary technology subsidiary, offering an all‑in‑one retail intelligence platform. IRIS serves as a powerful information management system that captures, analyzes, and delivers real‑time, transparent retail data, enabling both field teams and clients to make faster, more informed decisions.

Together, MCA and IRIS bridge the gap between in‑store execution and actionable insights. By seamlessly integrating hands‑on retail expertise with advanced analytics and reporting capabilities, we provide clients with full visibility into performance, ensure continuity at store level, and support smarter, data‑driven strategies.

MCA and IRIS deliver a unified solution that empowers Canadian retailers and CPG brands to optimize execution, improve shelf presence, and drive growth in an increasingly competitive marketplace.