This practical, experience-led discussion explores how grocers align strategy with market changes while accelerating automation, systems integration, and customer-experience improvements. Looking through a distinct Canadian lens, industry experts separate proven tactics from experimental hype to focus strictly on where investments deliver measurable value. Attendees will walk away with a clear decision framework for automation alongside real-world examples of how connecting existing platforms reduces friction and enables faster iteration. Ultimately, this candid conversation delivers the exact "stop doing / start doing" insights needed to successfully scale transformation into execution.